- Data readinessCoverage, consistency, tracking quality and the gaps preventing confident decisions.
- PerformanceAdvertising spend, customer signals, revenue, margin and how results change across time.
- OpportunityThe relevant tests from a library of more than 100 analyses across channels, audiences, creative, offers, locations, devices and budget levels.
- Commercial contextYour goals, constraints, operating model and the business realities the data alone cannot explain.
Marketing performance audit
Get an unbiased expert review of your ad spend.
We connect your marketing and commercial data, test where performance is being constrained and show you what to change next.
What the audit does
Find the decisions hiding across your data.
We analyse up to the last 24 months of available data. If your business is newer, we use the complete history you have and state clearly what the evidence can and cannot support.
- Data quality assessmentWhat can be trusted now, what is missing and what should be fixed first.
- Performance baselineA joined view of the metrics that matter to profitable growth.
- Prioritised opportunitiesRecommendations ranked by expected impact, confidence and effort.
- Action plan and presentationA written report, clear next actions and a live working session with your team.
How it works
Our process.
The engagement starts when source access is complete. Each stage narrows the possible questions until only the most commercially useful recommendations remain.
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01
Connect your sources
You provide secure access to the marketing, customer and commercial sources needed for the audit.
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02
Pre-analysis
We validate data coverage and quality, map your sources into a unified model, establish the initial baseline and identify questions that need context.
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03
Context session
We meet with your team to clarify the business model, goals, constraints, past decisions and unusual patterns in the data.
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04
Deep analysis
We apply the relevant analyses, test the strongest opportunity areas and rank recommendations by evidence and commercial value.
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05
Findings presentation
We present the report, answer questions and agree the actions your team should take first.
Limited launch offer
US$10,000
US$5,000
50% off the standard audit fee
Everything needed to reach a decision.
- Source connection and up to 24 months of data review
- Data quality, performance and opportunity analysis
- Business context session with your team
- Prioritised written report with actionable recommendations
- Live findings presentation and working session
The introductory fee is available to a limited number of early design partners and is subject to fit and capacity.
Request the audit